Planning a Shopify Plus Store for B2B and B2C Buyers Shopify Plus stores that serve both B2B and B2C buyers need careful planning before development starts. This blog explains what brands should check before building a combined B2B and B2C store. It covers buyer groups, pricing rules, catalogs, checkout flow, payment terms, inventory setup, integrations, and customer experience needs. This guide is helpful to plan a stronger Shopify Plus setup that supports wholesale buyers and regular customers without creating management issues. https://bit.ly/4bw9n58