Beyond the Dip: How Flavor Innovation is Reshaping the Hummus Market
The Shift in Flavor Profiles For years, the Hummus Market was defined by a handful of standard offerings: Original, Roasted Red Pepper, and Garlic. However, the current market landscape is being reshaped by a wave of aggressive flavor disruption. Manufacturers are realizing that to sustain growth and combat flavor fatigue, they must look beyond traditional Mediterranean spreads and...
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