Sustainability and Ethical Sourcing in the Raw Material Supply Chain
A significant challenge for the growing India Ayurvedic Products Market is ensuring the long-term sustainability and quality of its raw materials, which are overwhelmingly botanical. Estimates indicate that a majority (up to 80%) of the medicinal plants used by the domestic industry are still procured from wild habitats, leading to over-harvesting, biodiversity depletion, and the threat of...
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